by Annette Franz | Jul 12, 2023 | culture, culture change, customer-centric, customer-centric culture, leadership, transformation, Uncategorized
I originally wrote this article for Forbes. It appeared on their site on April 26, 2023. Customer-centricity provides a competitive advantage for the business, both from an employee and a customer perspective. Who wouldn’t want to work for – or buy from – a company...
by Annette Franz | Dec 21, 2022 | culture, culture change, customer experience, customer-centric culture, employee experience, leadership, Uncategorized
It was a busy year of interviews and podcasts to spread the word about my new book, Built to Win: Designing a Customer-Centric Culture That Drives Value For Your Business. I wrote this book mostly for company executives and leaders (including Board members – yes,...
by Annette Franz | Dec 7, 2022 | change, change management, culture, culture change, customer experience, employee experience, Uncategorized
I originally wrote today’s post for CMSWire. It appeared on their site on September 26, 2022. In my last article, I wrote about the need for customer experience professionals to not only build the business case for improvements but to also help executives prioritize...
by Annette Franz | Oct 12, 2022 | culture, culture change, employee experience, leadership, Uncategorized
I originally wrote today’s post for CMSWire. It appeared on their site on July 21, 2022. Probably one of the hottest topics in the business world today is the Great Resignation (Reshuffle, Reset, Renegotiation, Rethink, Reimagination, etc.). I love it. I’ve been...
by Annette Franz | Sep 21, 2022 | board of directors, culture, culture change, customer-centric culture, Uncategorized
I originally wrote today’s post for CMSWire. It appeared on their site on June 21, 2022. Culture is such an important part of your business. It really is the foundation. It’s best defined as core values + behaviors, and it’s often referred to as how we do things...
by Annette Franz | Jan 12, 2022 | culture, culture change, customer-centric culture, Uncategorized
I recently read an article on Bloomberg Businessweek (about culture and how to sustain it – or whether it’s sustainable – in the wake of so many employees working from home) in which a Stanford researcher interviewed for the article stated: Culture...
