by Annette Franz | Apr 6, 2022 | customer experience, CX profession, data, insights, Uncategorized, voice of customer
I’m always curious about the latest research on the state of all things customer experience. A few days ago, UserTesting’s 2022 CX Industry Report came across my desk, and I took a run through what they uncovered. The following three topics were touted as...
by Annette Franz | Feb 16, 2022 | customer experience, CX profession, Uncategorized
I originally wrote today’s post for Momentive.ai. It appeared on their site on February 3, 2022. The COVID-19 pandemic has amplified existing customer expectations and created new and unexpected ones. Those changes drove GetFeedback to research 2,200 professionals in...
by Annette Franz | Dec 9, 2020 | customer experience, CX career, CX profession, CX team, CXPA, people skills, skills, Uncategorized
Earlier this year, I wrote an article about CX Teams: Who, What, Where, How Many, and How Much?, answering all the questions that you might have about what a CX team looks like, i.e., the make-up of the team, size of the team, who it reports to, budget responsibility,...
by Annette Franz | Mar 18, 2020 | customer experience, CX profession, CX team, Uncategorized
Questions that surface often, especially as the customer experience discipline and profession become more widely “accepted” or established in organizations around the globe are: “What does a customer experience team look like? What roles comprise the...
by Annette Franz | Jul 6, 2018 | analytics, customer experience, CX profession, data
Image courtesy of Pixabay I originally wrote today’s post for Logi Analytics. It appeared on their blog on December 14, 2017. Data is just data until you do something with it, right?! That statement has plagued companies for a long time. For a variety of...
by Annette Franz | Jun 14, 2017 | customer experience, CX career, CX profession, CXPA, professional development
Image courtesy of PixabayWhat can I do to advance my career in – or to get started in – the customer experience profession?I’m asked about this on a regular – quite frankly, almost weekly – basis. That’s exciting because I love when...
