by Annette Franz | Mar 1, 2012 | communication, customer experience, customer service, email content
If you’re a fellow Cox Communications customer, you’ll be very familiar with this story; if you’re not, read along for lessons to be learned.Cox Communications has had an outage of their voice mail service for the last week or so (exact start date...
by Annette Franz | Jan 17, 2012 | EFM, email content, response rates, trust, voc, voice of customer, voice of employee
Last week, I posted a mini-series on maximizing survey response rates in which I mentioned the importance of survey invitation and reminder content, deliverability, and timing. In today’s post, I’ll delve a bit deeper into content and deliverability...