by Annette Franz | Jul 7, 2021 | brand, brand expectations, brand ownership, customer loyalty, employee expectations, employee experience, employee loyalty, loyalty, Uncategorized
What is a brand? And what does it mean to ride for the brand? Having grown up on a farm, I know brands and branding well. In farm and ranch life, a brand is an identifier for your livestock, a symbol imprinted on an animal’s skin/hide. (There are other forms...
by Annette Franz | Jan 29, 2020 | customer experience, employee experience, employee feedback, employee happiness, employee loyalty, employee productivity, employee satisfaction, employees, process improvement, productivity, Uncategorized
I originally wrote today’s blog post for Intouch Insight. It appeared on their blog on September 5, 2019. In order to truly establish a foothold in – and to then propel – your customer experience transformation, one of most important things that businesses must...
by Annette Franz | Nov 6, 2019 | employee engagement, employee expectations, employee experience, employee feedback, employee happiness, employee loyalty, employee ownership, employee productivity, employee relationships, employee retention, employee satisfaction, employee-centric, employees, empower employees, Uncategorized, voice of employee
Today’s post was originally published on Forbes on February 1, 2019. I’ve made some modifications to that original post. It’s starting to happen. I hear it. I see it. Finally. It’s not perfect, but we’re making progress. I’ll take...
by Annette Franz | May 8, 2019 | customer experience, customer loyalty, employee experience, employee loyalty, growth, leadership, loyalty, profitability, service profit chain
I originally wrote today’s post for CallidusCloud. It appeared on their blog on July 12, 2018. When companies focus on people, their people – employees first, then customers – the numbers will come. This is a tough concept for a lot of executives to...
by Annette Franz | Jul 13, 2017 | employee engagement, employee experience, employee feedback, employee loyalty, employee ownership, employee-centric, employees
Image courtesy of PixabayWhy is it so difficult to understand what employee engagement is all about?I recently saw a note from a reporter with a reputable online publication asking for sources who had used company perks, as well as apps to track rewards and perks in...
by Annette Franz | Mar 8, 2016 | employee experience, employee happiness, employee loyalty, employee-centric
Image courtesy of UnsplashHow does your employee experience rate relative to other companies? Would your employees consider the company a great place to work?Why does that matter?While a “great place to work” might be in the eye of the beholder, I...