by Annette Franz | Sep 6, 2023 | culture, customer understanding, customer-centric, customer-centric culture, leadership, Uncategorized
I originally published today’s post on Forbes. It appeared on their site on June 7, 2023. In my last article, I wrote about the benefits of a customer-centric culture, but I also mentioned the challenges of deliberately designing such an organization, including: Lack...
by Annette Franz | Jul 12, 2023 | culture, culture change, customer-centric, customer-centric culture, leadership, transformation, Uncategorized
I originally wrote this article for Forbes. It appeared on their site on April 26, 2023. Customer-centricity provides a competitive advantage for the business, both from an employee and a customer perspective. Who wouldn’t want to work for – or buy from – a company...
by Annette Franz | Jun 21, 2023 | customer expectations, customer experience, employee expectations, employee experience, leadership, servant leadership, Uncategorized
Today I’m pleased to share a guest post by Frank Sonnenberg. It’s an excerpt from his latest book, Leadership by Example: Be a role model who inspires greatness in others. If you want to WOW someone, do something unexpected rather than ordinary. After all,...
by Annette Franz | Jun 7, 2023 | culture, customer experience, customer experience design, customer-centric culture, data, employee experience, leadership, technology, tools, Uncategorized
I originally wrote today’s post for CX Network. It appeared on their site on March 8, 2023. In a world where products and services are becoming more and more commoditized, customer experience is the only true and sustainable differentiator. That means that...
by Annette Franz | Apr 12, 2023 | culture, customer-centric culture, employee engagement, employee experience, leadership, truly human leadership, Uncategorized, workplace
I recently saw this quote by Bill Marklein: Culture is how employees’ hearts and stomachs feel about Monday morning on Sunday night. I love that. It’s so true. I really believe that, if your company had a strong and healthy culture, the “Sunday...
by Annette Franz | Mar 8, 2023 | collaboration, communication, culture, customer experience, employee experience, leadership, silos, Uncategorized
I originally wrote today’s post for Medallia. It appeared on their site on December 14, 2022. Fact: Your brand has connected customers. That shouldn’t be a surprise. These are customers who interact with your brand via your website, their mobile phones, your apps,...