by Annette Franz | Feb 15, 2023 | customer experience, customer understanding, entrepreneur, market research, startup, Uncategorized, voice of market
Having been in this profession for 30+ years now, I’m often asked to look at new products in the customer experience technology arena (trust me, it runs the gamut) to get my thoughts on the products (and, hopefully, to recommend them to my clients). I...
by Annette Franz | Jul 31, 2019 | customer feedback, feedback, market research, survey design, surveys, Uncategorized
Being a CX professional is hard enough; misinformation just makes our work more challenging. Misinformation or confusing information by a person with a ton of followers and a ton of influence makes our work even more challenging. Over the weekend, Seth Godin published...
by Annette Franz | May 19, 2016 | analytics, data, insights, market research
Image courtesy of PixabayToday I’m pleased to share a guest post by Paul Laughlin.When I talk with research leaders across the UK (and Europe), I consistently hear some common woes.The problem for research leaders todayMany feel under-utilised and almost all...