by Annette Franz | Aug 26, 2020 | business, business outcomes, corporate social responsibility, customer experience, employee experience, purpose, shareholder, stakeholder, Uncategorized
Stakeholderism. Shareholderism. Two words we don’t talk about much in the CX world – at least not in the “-ism” format. I’ll come back to these concepts in a moment, as they are closely linked to what I’m writing about today. Last...
by Annette Franz | Jan 17, 2018 | customer experience, leadership, stakeholder, stakeholder management
Image courtesy of PixabayToday I’m pleased to share a guest post by Paul Laughlin. This post was originally published on his blog on October 2, 2017. Do you have a stakeholder map? Is it up-to-date and do you use it?Those questions frequently come up when I’m...
by Annette Franz | Feb 19, 2015 | buy-in, customer experience, executives, stakeholder
Image courtesy of PixabayToday’s post is a modified version of a post I originally wrote for Confirmit in April 2013.In Tuesday’s post, I discussed the rationale – and preparation – for conducting stakeholder interviews before embarking on a...
by Annette Franz | Feb 17, 2015 | buy-in, customer experience, executives, journey map, stakeholder
Image courtesy of PixabayToday’s post is a modified version of a post I originally wrote for Confirmit in April 2013. What is a stakeholder? And why should I engage with or interview one?According to Investopedia, a stakeholder is…A party that has an...