by Annette Franz | Jan 11, 2012 | customer satisfaction, EFM, employee feedback, mrx, response rates, statistics, survey design, surveys, validity, voc, voice of customer, voice of employee
Yesterday I wrote about guidelines for proper survey design. Today’s post is the first in a two-part series about how to maximize your returns on that well-designed survey. I’ve written on this topic before, namely for an article for CustomerSat’s...